3B
3BD
Automation & CRM Consulting by ABD

Turn Manual Operations
Into Automated Systems.

I help businesses implement WhatsApp automation, CRM systems, AI workflows, and software integrations that save time, improve customer experiences, and create scalable operations.

Systems ArchitectureCRM ImplementationWorkflow Automation
Platforms & Ecosystems
WhatsApp Cloud API
GoHighLevel
Zoho CRM
Kajabi
ClickFunnels
Airtable
Monday.com
Zapier
Make
Pabbly Connect
Google Workspace
OpenAI
WhatsApp Cloud API
GoHighLevel
Zoho CRM
Kajabi
ClickFunnels
Airtable
Monday.com
Zapier
Make
Pabbly Connect
Google Workspace
OpenAI
Operations Command Center

One system, every tool your business already runs on.

3BD
WhatsApp
GoHighLevel
Zoho
Kajabi
ClickFunnels
Airtable
Monday
Zapier
Make
Pabbly
Workspace
OpenAI
How Engagements Run

Seven stages. No shortcuts, no surprises.

01

Discovery

A structured conversation to map current tools, bottlenecks, and the outcome that actually matters.

02

System Audit

Every tool, spreadsheet, and manual handoff gets documented into a single operations map.

03

Architecture

A written blueprint of the integration: data flow, triggers, failure handling, and ownership.

04

Build

Configuration and integration work happens in a staging environment, visible to you as it progresses.

05

Testing

Edge cases, duplicate records, and failure states are tested before anything touches live data.

06

Deployment

Go-live with a rollback plan, team walkthrough, and monitoring on the first real transactions.

07

Optimization

Thirty days of tuning based on real usage, then a handover document your team actually keeps.

Case Studies

Real systems, measured outcomes.

Ecommerce

Direct-to-consumer skincare brand

Challenge

Support replied to order-status questions manually across Instagram, WhatsApp, and email, averaging 6 hours to first response.

Solution

Built a WhatsApp Cloud API flow linked to Shopify order data, with automatic escalation to a human for anything outside the top 12 intents.

WhatsApp Cloud APIZoho CRMMake

First response time dropped to 4 minutes; support headcount stayed flat through a 3x order volume increase.

Education

Cohort-based coaching program

Challenge

Enrollment data lived in ClickFunnels, delivery in Kajabi, and payments in Razorpay, reconciled manually every week in a spreadsheet.

Solution

Connected all three systems through Pabbly Connect with a single source of truth in Airtable, including automated dunning for failed payments.

ClickFunnelsKajabiPabbly ConnectAirtable

Reconciliation time went from 6 hours a week to zero; recovered ~14% of previously lost failed-payment revenue.

Professional Services

B2B field-services company

Challenge

Leads from four different ad platforms landed in four different inboxes with no shared pipeline or follow-up cadence.

Solution

GoHighLevel implementation consolidating lead capture, automated follow-up sequences, and a dashboard for the sales manager.

GoHighLevelGoogle WorkspaceZapier

Lead response time fell from an average of 19 hours to under 8 minutes; close rate improved by 9 percentage points.

Client Results

Trusted by teams who measure outcomes.

ABD mapped our support chaos in a week and had the WhatsApp flow live in three. We handled 3x order volume with the same team.

PS
Priyanka Shah
Founder, Verve Skincare Co.

ABD mapped our support chaos in a week and had the WhatsApp flow live in three. We handled 3x order volume with the same team.

PS
Priyanka Shah
Founder, Verve Skincare Co.

The Pabbly and Airtable build ended a two-year-old spreadsheet nightmare. Our finance lead actually thanked an automation for once.

RM
Rohan Malhotra
Operations Lead, Northfield Coaching

We went from four separate inboxes to one pipeline in GoHighLevel. ABD documented everything so my team could take it over cleanly.

FN
Fatima Noorani
Sales Manager, Blackridge Field Services

What stood out was the audit before any build started. No guessing, no over-selling tools we did not need.

DK
Devika Kulkarni
CEO, Kulkarni Wellness Group

This is systems architecture, not freelance scripting. The documentation alone was worth the engagement.

AS
Arvind Subramaniam
Founder, Subra Logistics

Every recommendation came with a reason and a tradeoff. Refreshing to work with someone who explains the "why".

MK
Meher Kapoor
Marketing Director, Kapoor & Associates
About ABD

Not a freelancer.
A systems architect.

ABD specializes in helping businesses connect systems, automate repetitive processes, and build scalable operational infrastructure. The work sits at the intersection of CRM architecture, workflow automation, and AI — applied to businesses that have outgrown manual processes but are not ready for an internal engineering team.

Every engagement starts with an audit, not a sales pitch, and ends with documentation your team can maintain without depending on the person who built it.

Automation Consultant

Designs the workflow logic that removes repetitive work.

CRM Consultant

Implements the system of record your operations run on.

Systems Architect

Documents the architecture so it outlives any one engagement.

40+
Systems shipped
12
Platforms integrated
6
Industries served
Frequently Asked

Questions before you book.

Your business gets a verified WhatsApp Business Account connected to Meta’s Cloud API, then message flows, templates, and CRM sync are built around your specific processes — order updates, support triage, or lead qualification. Setup typically takes 2–4 weeks depending on template approval timelines from Meta.

Get Started

Let's Build Systems That Scale.

Tell me what's slowing your operations down. I'll reply within one business day with next steps.

WhatsApp
Fastest response, usually within the hour
Email
hello@3bd.in
LinkedIn
Connect professionally

Every consultation includes a same-call system audit outline — no generic sales deck, no obligation.